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Boutique Hotel

4 Star Rated at 3 Star Prices

Town Centre Location, Just 1.8 miles from London Luton Airport

The Icon Boutique Hotel was purposely designed to be as diverse as possible from every other hotel and accommodation provider in Luton. We go further to deliver unrivalled customer services in a quirky, luxury ‘home from home’ retreat. We genuinely care about our guests and staff and we constantly strive to make a difference.

We are generally recognised as being Luton’s number one hotel having won Trip Advisors Certificate of Excellence Awards 8 years in a row and inducted in their hall of fame.

We are uniquely located in the town centre and just 1.8 miles from London Luton Airport. We’re two miles from M1 junction 10 and less than a mile from Luton train station where the Thameslink service reaches St Pancras London in just 24 minutes.

62 spotlessly clean, stylishly appointed rooms equipped with ultra-comfy luxury beds, black-out curtains, Air Con/heating, power showers and fast Wi-Fi. 24 hour room service, same day laundry service, gym, billiard room (coming soon) and parking options.

Totally unique to the Icon is Luton’s only wood-fired pizza oven providing genuine traditional Neapolitan pizza’s and classic Italian cuisine set in our Piano Bar & Snug Lounge. Icon (Happy) Hour runs daily from 6 – 7pm for all beverages including cocktails.

Why are we different?